HR Technology is booming. 68% of the respondents in the 2019 Global Human Capital Trends survey say they see the role of technology increasing across a range of recruiting processes over the next three years.
Video recruitment is rapidly being adopted as the top choice in HR Tech to acquire top talent for companies around the world. But how do you select the video recruitment provider that best meets the needs of your business?
Here are 6 factors you should consider when choosing a video recruitment partner.
User Experience
Is the platform easy-to-use and accessible for everyone involved? The most critical stakeholder in your recruitment process is the candidate. A strong candidate experience can boost your ability to land the best talent. Choosing a partner that is putting the candidate experience at the heart of the process helps to strengthen your employer brand and successfully connect with the best talent.
Video Interview Features
While any professional platform will probably have lots of ‘nice-to-have features’, there are two elements that are most important when it comes to a platform’s functional offering: interview formats and configuration flexibility. Since no vacancy or candidate is alike, being able to create a tailored video recruitment approach is extremely important. A platform that offers multiple interview formats and has highly customisable interview settings (such as answering time and number of retries) provides the best options to successfully implement video interviews.
Employer Branding Opportunities
Your employer brand is becoming increasingly important is today’s candidate driven market. Having the right tool to communicate what it’s like to work for your organisation brings you a step beyond the competition. Using video at this stage dramatically improves the conversion of your career site. Co-create your video job descriptions with the help of your hiring team and attract the best candidates around then combine this with a fast, seamless and fully branded video interview process and your employer brand will be one to remember.
Onboarding & Consulting
If video recruitment is new to your recruitment process then it will need proper implementation, on-boarding, and ongoing support to help you get the most out of the new technology. Your selected video recruitment partner should be the expert when it comes to successfully implementing and using video in the hiring process. How is the partner dealing with change (management) and supporting this crucial part of the process? Do they provide training, supporting documentation, and consultancy to help you get your team up to speed and optimise your processes? Is the vendor known to be service-orientated and pro-active, offering fast and flexible support?
Integration Capabilities
Video recruitment technology is a ‘specialist’ technology that is part of your bigger HR ecosystem. For this reason, a platform’s third-party integration capabilities should be a consideration in your vendor selection process. While some choose to use their video platform as stand-alone functionality, most companies will need the video interview functionality to be closely integrated with their existing HR systems (like an applicant tracking system). Integrating with existing systems shouldn’t pose any great challenges for modern video recruitment providers that have a proper API
Data Privacy & Security
When using video interviews, you are collecting and processing personal data of candidates. Make sure your video recruitment provider meets the highest technical and organisational security standards and is up-to-date with the latest online security protocols to keep your employee and candidate information secure. Has the provider completed any external security audits? Do they comply with the IEEC regulations? And how familiar is the supplier with international data privacy regulations? When it comes to legal compliance and data security you shouldn’t cut corners — make sure the video recruitment provider of your choice provides the first-class security both you and your candidates, deserve!
Video recruitment offers organisations great opportunities to create a more efficient, reliable, and effective process to connect with talent. Selecting a video recruitment partner that meets all your business needs is of great importance to maximise success.
NIJobs offers video recruitment as part of a portfolio of recruitment solutions ranging from job posting to employer branding training and insights. Book your video recruitment demo now by clicking on the button below.