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Balloo Hire

Marketing Executive

Balloo Hire

  • Belfast
  • Not disclosed
  • Permanent
  • Updated 05/05/2022

We have an exciting vacancy within our Sales and Marketing team, and are recruiting for a Marketing Executive. The successful candidate will oversee the company marketing plan across 7 locations in NI, social media and website activities and coordinate any branding on machines, depots and vehicles. 


Reporting to the Sales Manager, the successful Marketing Executive will be expected to undertake the following:

  • Maintain and update the company website
  • Look after all print media
  • Developing and implementing the company strategy through marketing and sales
  • Utilising social networking opportunities to facilitate sales and increase brand awareness
  • Responsible for the livery and branding of company vehicles and plant
  • Provide excellent customer service
  • Compiling and updating various databases and using this for targeted promotional campaigns
  • Work with our parent company, and sister businesses on the Island of Ireland.
  • Monthly calls with customers to check service levels.
  • Assisting with tenders.
  • Charity activities and promotion of these.
  • Sourcing merchandise, from local and international suppliers.



Essential Skills

  • Degree in Marketing or related discipline.
  • Active participant on main social media
  • Proven experience in managing corporate social media channels, growing followers and engagement levels.
  • Knowledge of effective content promotion strategies, including social media promotion and PR
  • Clean driving licence
  • Excellent customer service skills and demonstrable experience
  • Great creative English writing skills
  • Good working knowledge of Microsoft Office software including Word, PowerPoint and Excel
  • Experience with Adobe Illustrator, InDesign and Photoshop.
  • Creative, innovative and willing to contribute ideas and professional opinion
  • Experience with Google Analytics reporting and other web measurement platforms
  • Able to show initiative and can prioritise activities on multiple projects with minimal supervision  



Desirable Skills

  • Previous marketing/ sales/ customer service experience
  • Diploma/Post grad qualification in digital marketing
  • Hands on SEO experience
  • Experience with Google Ad Words
  • Experience with PR and media
  • Demonstrable ability to manage budgets and co-ordinate spend
  • Experience working within the hire industry in a similar role
  • Knowledge of the NI hire and construction industry



Hours

Monday to Friday 8am – 5pm


The successful candidate will have the ability to work well using their own initiative & be able to interact with the rest of the team.  They will also demonstrate attention to detail & good time management.

Skills:
Marketing Strategy Social Media Marketing Communication Branding Construction

Benefits:
Pension Fund Staff Discounts Paid Holidays

Ref: MM/d2

Balloo Hire

Balloo Hire

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